Climate change is a big problem, but hearing the horror stories can be demotivating.
The Climate Hope project was designed to combat this by showing what was already happening and how much we’re capable of.
The campaign
Formerly called It’s Happening, Climate Hope gathered together stories of positive, practical action to tackle climate change from around the world. We found the most inspiring stories of progress on climate change, and spread the optimism as far as we could.
Every year we released a new batch of inspiring stories curated into a beautiful online gallery. We released films showcasing great projects, shared stories of hope on social media and email. We made sure the positive stories cut through the clouds of doom and gloom.
Stories of Climate Hope
10 million
People saw our positive stories
50,000
People used our online gallery
1.5 million
Watched our videos